What Is CPA?
The phrase “CPA” sounds about as exciting and attention-grabbing as
accounting terms would sound to a quilting enthusiast. It’s usually rattled
off in this acronym form, and the assumption seems to be that you’ll know
what it is.
Acronyms (short forms based on initials of words in titles) intimidate people,
so many new internet marketers tend to ignore or gloss over this marketing
method – but “CPA” simply means “Cost Per Action” or “Cost Per